Back to Tenders
OpenFind a Tenderocds-h6vhtk-078137

2026-843 CMM LEB and Pork Evaluation

AGRICULTURE AND HORTICULTURE DEVELOPMENT BOARD

Key Details

Estimated Value

£166,666

Deadline

21 October 2026(14 days)

Contract Period

Not specified

Procurement Method

open

Free SME-fit check

Is this tender for me?

Deterministic score from the published notice — not an AI prediction.

76

out of 100

Strong SME fit (on paper)

Notice fields look relatively SME-friendly. Still read the documents and check you meet mandatory requirements.

Deterministic score from the published notice only (SME/VCSE flags, value, lots, deadline window, framework). Not a prediction you will win, and not legal or bid advice.

Try another notice on the free SME-fit checker.

Key requirements

Extracted from the notice; check the official documents.

Tender deadline
21 Oct 2026, 12:00
Clarification questions by
14 Oct 2026, 12:00
Estimated value
£167k£200k including VAT
Contract period
4 Nov 2026 to 30 Apr 2027 (6 months)
Procedure
Below threshold - open competition
Legal basis
Procurement Act 2023
Delivery location (NUTS/ITL)
United Kingdom
CPV code
79310000 Market research services
Suitability (buyer's flag)
SME-suitable
Submission method
Electronic submission allowed

How to respond

https://defra-family.force.com/s/Welcome

Description

AHDB require retail analysis for campaign results from top level categories for total beef and lamb, and total pig meat down to specific cuts or products, such as pork mince or beef mince. Therefore, it is imperative the agency are suppliers of robust retail data. The budget for this project is £100,000 (including VAT) per marketing campaign (so £200,000 in total). AHDB’s marketing campaigns aim to accelerate positive attitudinal change towards British beef, lamb, dairy and pork, and ultimately drive sales. AHDB’s marketing team have done a few consumer media modelling studies over previous years. They use this information to communicate the success of campaigns to our levy payers and show the return in retail sales our campaigns have for our sector products. This information is used to inform future campaign activity and look to optimise, based on recommendations from the results of the analysis. Closing date is 21st October at NOON

Suitability

SME Suitable

Previously won by

No award has been published for this tender yet. These are the latest award notices from AGRICULTURE AND HORTICULTURE DEVELOPMENT BOARD for business services (legal, marketing, consulting, recruitment).

Economic impact assessment for an outbreak of African Swine Fever in the UK · published 18 Sept 2026

Changeons l'Agneau (Intebev collaboration) · published 14 Apr 2026

All open tenders and award history for AGRICULTURE AND HORTICULTURE DEVELOPMENT BOARD →

From award notices on Find a Tender and Contracts Finder. SME or Large is the size the supplier declared on the notice (or, where it is silent, on its latest notice). Values are as published.

Publication Info

Published6 October 2026
SourceFind a Tender